EVV Print Graphics Glossary

In a digital file, the line / stroke used to create a cutting path. A vinyl cutter or plotter is used to cut the graphic into a particular shape.

Dithering is the attempt by a computer program to approximate a color from a mixture of other colors when the required color is not available. This often occurs when an image includes colors that the operating system, software or monitor cannot support.

DPI stands for dots per inch, and refers to the number of pixels within one square inch of an image. A higher dpi results in a higher quality image. The dpi that an image needs to be depends on the size of the print and the distance it will be viewed from. In offset printing, such as magazines or newspapers, 300 dpi is the standard. In large format printing, the dpi can be much lower if viewing at a distance.

A decorative capital letter at the beginning of a paragraph that hangs below the top line of the paragraph and occupies space of more than one line.

A coloured or shaded box or character offset and placed behind an identical box or character to give a shadow effect.

Indicates how well a particular material holds up to standard wear and tear.

A printing process using small heating elements to evaporate pigments from a carrier film, depositing these smoothly onto a substrate. Used primarily for colour proofs and comps.